Describe an advertisement that you don’t like IELTS Cue Card

Describe an advertisement that you don’t like.

You should say:

When did you see it?
What is it about?
Where you saw it/how you came to know about it?
Why you didn’t like it?


Sample Answer 1:


I saw this advertisement a few weeks ago when I was browsing through the internet. It was an advertisement for a cleaning product that claimed that it could clean any surface in a matter of seconds. It was being shared widely on social media and it had all these visuals of sparkling and shiny surfaces that were supposedly clean after using the product.

I didn’t like this advertisement for a number of reasons. Firstly, the visuals were too unrealistic and exaggerated. I mean, who could possibly clean an entire room or surface in a matter of seconds? I felt like it was misleading and manipulative.

Secondly, I felt like the advertisement was sugarcoating the product and not being honest about its limitations. As someone who works in the cleaning industry, I know that no product can clean every surface in a matter of seconds, no matter how good the product is.

Lastly, I felt like the advertisement was exploiting people’s insecurities about cleanliness and trying to get them to buy the product on false promises. It seemed to be trying to convince people that if they bought the product, their homes would be spotless in no time.

I think that advertisements should be honest and transparent about the products or services they are selling, and not use manipulative tactics to get people to buy them.

Sample Answer 2:


I recently saw an advertisement that I didn’t like. It was an advertisement for a fast-food chain, and it was on television. I saw it a few weeks ago. The advertisement was about the fast-food chain’s newest menu item, which was a burger with a special sauce.

The advertisement was trying to make the food look like it was a delicious and healthy choice, but I immediately felt suspicious of the health claims. The advertisement showed people enjoying the burger and talking about how it was healthier than similar burgers at other restaurants. The visuals were also very slick and glossy, suggesting that the food was of a high quality.

However, I knew this was not the case. The fact that the advertisement was made to look so polished and attractive made me suspicious of the product’s quality. I also felt that the health claims were false, as I knew that fast-food burgers are rarely ever healthy.

I was disappointed by the advertisement, as it was trying to mislead people into thinking that fast-food was a healthy choice. It was also suggesting that people should choose the fast-food chain’s new burger over other healthier options. I felt that the advertisement was deceptive and unfair and I disliked it for that reason.

Sample Answer 3:


I recently saw an advertisement that I really didn’t like. I saw it while I was scrolling through my Facebook feed. The ad was for a weight loss supplement and it featured a slim woman in a bikini, with the text “Lose Weight in 30 Days”.

I didn’t like this ad for a number of reasons. Firstly, I think it was extremely superficial and it seemed to imply that being slim was the only way to be attractive. Secondly, it seemed to suggest that losing weight was something that could be achieved quickly and easily, which I don’t think is realistic. Thirdly, it was promoting a product that was likely to be ineffective, as most of these supplements don’t actually work.

I think this ad was particularly damaging because it was targeting young women, who may be more vulnerable to its message. It was suggesting that they had to be slim in order to be desirable, and that they could achieve this in an unrealistic time frame. This could lead to them developing an unhealthy obsession with their weight, or even trying to take drastic measures to lose weight quickly, which could have serious repercussions.

I think it’s really important that advertisements like this are avoided, as they can be damaging to people’s mental and physical health. Ads like this should be replaced with more positive messages, which encourage people to be healthy rather than obsessing about their weight.

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